Fort Wayne, IN, January 28, 2025 — Priority Life Care (PLC) is excited to announce the promotion of Dave Kloster to Chief Operating Officer (COO) and Bobby Petras to President. These strategic appointments reflect the company’s commitment to growth and operational excellence as it continues to expand its footprint in the senior living industry.
Dave Kloster has been an integral part of the Priority Life Care team for the past three years. His leadership and dedication have been pivotal in driving the company’s growth and success. As COO, Dave will oversee day-to-day operations, ensuring that PLC maintains its high standards of service and care. His promotion to this key role is a testament to his hard work and contributions since transitioning to Executive Vice President (EVP). 
“Dave has played a crucial role in our journey, and this promotion is well-deserved,” said Bobby Petras. “It allows me to focus on my responsibilities as President while also providing me with more time to engage with our Capital Partners, including Ventas and AHR, as we
continue to expand our partnerships.”
Bobby Petras, a co-founder of Priority Life Care, will now concentrate on strategic initiatives and operational practices that align with the company’s growth objectives. With a strengthened C-Suite and leadership team, PLC is well-positioned for continued success. 
“I look forward to working closely with our capital partners and ensuring that we implement effective operational practices as we grow,” Petras added. “This new structure allows Sevy and I to maintain our commitment to excellence while adapting to the evolving needs of our
clients.”
Priority Life Care is dedicated to providing exceptional service and care in senior living. The promotions of Dave Kloster and Bobby Petras mark an exciting new chapter for the company as it continues its mission to enhance the lives of seniors.
About Priority Life Care
Founded in 2009, Priority Life Care is a nationally recognized Great Place to Work with a growing portfolio of more than 60 communities across several states in the Midwest, Northeast and Southeast U.S. The organization is built on a mission of lighting the way through supporting independence and a belief that everyone deserves dignity, compassion, and respect – residents and coworkers alike. Its focus on healthy choices and an active lifestyle helps to ensure residents at each of its communities can live their retirement life to its fullest.
Follow PLC:
Website: prioritylc.com
Facebook: facebook.com/PriorityLifeCare
Instagram: instagram.com/prioritylifecare
LinkedIn: linkedin.com/company/1517976
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Contact:
Jill Record, Senior Director of Brand Management
Priority Life Care
1102 Chestnut Hills Parkway, Suite 200
Fort Wayne, IN 46814
[email protected]
